About US

Meet Key Advising

Your Trusted Accounting Expert

Introducing Jeff Keeler, born and raised in the Syracuse area, Jeff embarked on an academic journey that laid the foundation for a stellar career in finance and accounting. With a Bachelor's degree and an MBA from Coastal Carolina University, he not only graduated with honors but also exemplified a commitment to excellence that has become his hallmark.

key advising

Early Career Path

Jeff's professional journey commenced in the financial reporting group at O'Brien & Gere, which has since evolved into Ramboll. His dedication and talent quickly became apparent as he navigated the intricate world of financial reporting with finesse.

1. Global Expertise: A pivotal moment in Jeff's career led him to Charlotte, where he embraced an international corporate accounting position at Globe Express Services. Working closely with the Controller and CFO, he provided invaluable insights through monthly financial reporting packages. His contribution extended to implementing the NetSuite Accounting System across subsidiaries in an impressive 32 countries, showcasing his aptitude for managing complex financial landscapes.

2. Return to Syracuse: An opportunity beckoned Jeff back to Syracuse, where he assumed the role of Controller for a couple of years, further enriching his financial expertise. It was during this period that he recognized the need for accessible, high-quality accounting services in the community.

3. Key Advising Emerges: In 2016, Jeff Keeler embarked on an entrepreneurial journey, founding Key Advising. His vision was clear: to create a hub of Accounting and Fractional CFO Services that could support multiple businesses in the community, helping them thrive through financial expertise and strategic guidance.

4. A President's Vision: Today, Jeff serves as the President of Key Advising, where his mission is to empower organizations in the private sector by enhancing financial literacy and efficiency through technology and process improvement. He is not just an accountant; he's a trusted partner on the path to financial success.

Mission Statement

At Key Advising, our mission is to streamline accounting processes for businesses of all sizes. We empower business owners to spend more time on what they do best – growing their businesses. By delivering top-notch remote CFO, accounting, and bookkeeping services, we pave the way for our clients to achieve their goals.

Vision Statement

"Our vision at Key Advising is to be the driving force behind increasing financial literacy among business owners. We believe that by enhancing their financial knowledge, we empower them to make informed, strategic decisions that lead to lasting success. We aspire to become the go-to partner for businesses seeking not only expert financial services but also a pathway to understanding the financials in your business."

Contact Us

The specialists of our company will provide you with expert advice on any issue that interests you.

  • Available by appointment only:
    9:00 – 5:00 Monday through Friday
  • Call Us: (315) 243-7317
  • Location: 187 Chestnut Street, Phoenix, Ny 13135

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